Amazing things happen when you give your signature. And one of those things is helping the March of Dimes. TM Advertising created an illustration of a baby's face using signatures during the Signature Chefs Auction fundraising. For the March of Dimes, signatures mean that research is done. Vaccines are discovered. And healthier babies are born. Just as the chefs have given their own signature to this event – in the form of their signature dishes – everyone can show their support by signing their signature. You can find out more and sign at www.signaturechefsdallas.com
Advertising Agency: TM Advertising
Art Director: Federico Pacheco
Writer: Matt Christiensen
Illistrators: Federico Pacheco/ Scott Harben
CD: Brian Wood/ Matt Christiensen
GCD: Bernard Park
CCO: Bill Oakley
Development: Nick Boyd
A countdown room was set up in 3 IKEA stores in Singapore and Malaysia in order to built anticipation for the arrival of the new catalogue. Every day they built a room with IKEA's furniture in the shape of a number when seen from above and held an event. They streamed the room with 7 cameras in an interactive Facebook channel. The results: 3,7 million people reached through social media.
With the hashtag #Polowers and a Twitter competition for the young VW Polo followers, the VW Polo managed to be the first topic of conversation on Twitter for a day. DDB's campaign generated more than 150,000 tweets 8 hours after
launching, at a rate of 5 tweets per second. Great work.
Credits: Advertising Agency: DDB, Barcelona, Spain General Creative Director: José María Roca de Vinyals Creative Directors: Javier Meléndez, Xavi de la Cruz Creatives: Pucho Alepuz, Lili Domínguez, Andrés Susín, Marta Monsarro, Jordi González, Jana Hernández, Iratxe Cabodevilla Technical Director: Emilio González Interactive Director: Pablo Sánchez Business Director: Gorka Lozano Account Director: Javier Villalba Digital Account Director: Thais Ruiz de Alda Account Executive: Laura del Rio Planning Director: Samanta Júdez Agency Producer: Vicky Moñino Digital Producer: Jordi Fernández
2 guys, 194 countries, 14 days, 1 city. Heineken goes very social and challenges Mick and Barnaby to meet someone from every country in the world in one city, Amsterdam. But they can't do it alone. So, go to Heineken's Facebook page and sign up to meet them or let them know if you know someone in Amsterdam.
Axe gives you the solution to the morning after problem where your girlfriend won't let you get of the bed. The morning after pillow. An inflatable pillow with Axe's smell which comes in various models. Funny.
Credits: Advertising Agency: DDB Latina Puerto Rico Creative Directors: Enrique Renta, Santiago Cuesta, Manuel Bordé, Leslie Robles Copywriting: Manuel Bordé, Santiago Cuesta Art Direction: Juan Carlos López, Luis Figueroa, Karla Bonilla (BV) Account Team: Edgardo Manuel Rivera, Rafa Muñiz, Alexandra Arroyo, Hecmarylys Ortiz, Luis Velazquez Director: Alejandro Pedrosa Prod. Co.: Buena Vibra Agency Producer: Loren Ortiz, Ive Negrón Producer: Emil Medina Music: Estudios Machina
Mozart’s Concerto for Clarinet III battle against Tchaichovsky’s 1812 Overture for the promotion of Radio New Zealand Concert’s annual survey of the most popular classical music in the country. The winning works of ”Settling the Score“ were performed live at the Auckland Town Hall on November 15 by The Auckland Philharmonia, and will be repeated again on January 1.
Agency: Clemenger BBDO, Wellington
Executive creative director: Philip Andrew
Creative director: Brigid Alkema
Art director: Mike de Tullio
Copywriter: Mitch Alison
Illustration and retouching: Lightfarm Studios
Digital artist: Simon McCormack via
Nice work from a new agency called Arcana Academy. The spot is for their first client Sealy mattresses. In “Tester,” the camera zooms in on an actual, rump-shaped mattress tester as plunges down into a bed as coquettish French music extolling the product features plays on the soundtrack.