Tuesday 10 July 2012

Carlsberg: The Crate Escape

In Carlsberg's new spot "The Crate Escape", some guys are trying to escape from a health spa just like the prisoners from the film "The Great Escape". They are trapped, doing extreme treatments, but they have a common goal: cold beer.



Credits:
Agency: FOLD7 London
Director: Peter Lydon


Friday 6 July 2012

McDonald’s: Skipping Rope, Hopscotch

Yes. That's how you make “The real Milkshake”. Make the cow shake... Funny set of ads.



Credits:
Advertising Agency: DDB, Helsinki, Finland
Creative Director: Vesa Tujunen
Art Director: Jukka Mannio
Copywriter: Jani Tynnilä
Producer: Kirsi Pärni
Account Director: Jarno Lindblom
Graphic Designer: Antti Salminen
Post production: Saddington Baynes
Photographer: Perttu Saksa
Account manager: Inka Karvonen
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Heineken: The Switch

In the latest TVC from Heineken a bar changes entirely in order to keep up with the beer being served.



Advertising Agency: TBWA\Neboko, Amsterdam, Netherlands
Director: Martin Krejci
Music: Clairy Browne & the Bangin' Rackettes - Love Letter

Google: Input Tools

There are some words that just can't have a proper translation. Like the Greek word "meraki" that appears on this web video that Google made to promote Google Input Tools. With this application you can use a virtual keyboard in your own language and type what you need.




Tuesday 3 July 2012

Friskies Plus: Alice the Cat

Alice the cat, with the help of Psyop, steps into a magical world inspired by Lewis Carroll’s Alice in Wonderland. Nice. (Thanks Shannon).






Friskies "Alice" from Psyop on Vimeo.



Credits:



Advertising Agency: Avrett Free Ginsberg
Executive Creative Director: David Moore
Executive Director of Broadcast Production: Betsy Rosenblum
Copy Writer: Rachel Hutchison
Art Director: Kimi Peterson
Account Executive: Dawn Terrazas
Assistant Account Executive: Kaela Carey

Production Company: Psyop / Smuggler
Director: Psyop
Psyop Creative Directors: Marie Hyon, Lauren Indovina
Psyop Executive Producer: Lydia Holness
Psyop: Senior Producer: Crystal Campbell
Smuggler Executive Producer/Partner: Patrick Milling Smith
Smuggler Executive Producer/Partner: Brian Carmody
SmugglerExecutive Producer/COO: Lisa Rich
Smuggler Executive Producers: Allison Kunzman, Laura Thoel
Smuggler Live action producer: Michael Schlenker
Director of Photography: Fred Elmes
Designers: Lauren Indovina, Eunice Kim and Pete Sickbert-Bennett
Editor: Cass Vanini
Storyboard Artist: Ben Chan
Lead Technical Advisor: Mark Rohrer
VFX Supervisor: Joerg Liebold
Modeling: Soo Hee Han, Todd Daniele, Brian Eck, Chris Fudge, Aldrich Torres
Rigging: Frank Narajo
Animation Lead: Kitty Lin
Animation: Ryan Moran
Lighting Pipeline Technical Director: Jonah Friedman
Lighting Team: Helen Choi, Andy Gilbert and Chris Wilson
Texturing: Soo Hee Han, George Smaragdis, Dan Gregoras, Susie Jang
Lead Tracking: Joerg Liebold
Tracking: Tim Mendler
Feathering: Jonah Friedman, Andy Hara and Elefant Studios
Real Flow: Marcelo Cermak
Lead Compositor: Thomas Panayiotou
Compositors: Manu Gaulot, Chase Massingil, Winston Lee, Adam Flynn
Flame: Fabien Coupez

Music Company: MAS
Sound Mix Company: Napolean Group
Mixer: Ron DiCesare

Alzheimer Society: Blank

Nice way to show the loss of short term memory, the starting point of Alzheimer.



Advertising Agency: Marketel, Canada
Creative Director: Sébastien Pelletier
Creatives: Nicolas LeBlanc, Étienne Mérineau

L'Univers de Chocolat Chocolate with Whisky: Car Accident

Chocolate with whiskey. Perfect combination. And an alleged drunk kid crashing his toy car is a great way to show that there is a lot of whiskey in it.


Credits:
Advertising Agency: Dentsu, São Paulo, Brazil
Chief Creative Officer: Felipe Cama
Executive Creative Director: Felipe Cama
Creative Directors: Felipe Cama, Alexandre Lucas
Copywriter: Alexandre Lucas
Art Directors: Felipe Cama, Adriano Alarcon
Photographer: Zarella Neto
Art Buyer: Ana Luiza Rodrigues
Account Supervisor: Renato Broggin
Advertiser’s Supervisor: Nicolas Galland
Planners: Ira Finkelstein, Werner Lucksch
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